AI-powered brand engagement
Increase patient and HCP engagement through compliant, personalized conversations across websites and email. Plus, turn user queries into actionable marketing insights.
7x
Lift in specific high-value actions
6x
Faster access to resources
Sites
AI-powered web engagement drives treatment confidence.
For HCPs
Ostro Sites for HCPs transforms brand websites into an intelligent engagement platform, delivering personalized experiences, driving HCP interactions, and capturing behavioral insights for your marketing strategy.
Move from question to action fast.
With a patient-oriented approach to HCP engagement, the user experience is frictionless for HCPs, whether they are searching for clinical trial data, requesting a rep, or downloading resources.
Compliant by design.
HCPs engage freely and naturally with AI-personalized guidance, even as brands retain control over the MLR-approved content provided.
Unlock engagement insights.
Targeted metrics support brands’ engagement strategies and help drive further HCP next-best-actions.
For Patients
Ostro Sites for Patients turns a one-size-fits-all journey into a personalized path that guides patients to the right treatment and live support resources, all while capturing behavioral insights to improve engagement.
Increase patient engagement.
With personalized AI-powered experiences that encourage discovery and action conversations: doctor discussion guides, co-pay cards, and more.
Build trust and loyalty with personalized, integrated support.
Deliver seamless, highly personalized 1:1 brand experiences through a combination of AI-powered guidance and live Nurse Navigators who deliver only MLR-approved relevant resources to simplify complex user journeys.
Maximize marketing value and boost patient engagement.
Deliver fully compliant, data-driven insights on patient behavior and high-value actions to drive better patient experiences.
Turn emails into two-way AI-powered conversations.
For HCPs
Ostro Email for HCPs turns static emails into personalized, agent-led inbox conversations, using pre-approved content, CRM integration, and next-best-action recommendations.
Meet HCPs where they already engage with email.
Powered by AI and MLR-approved content, Ostro Email enables real-time conversations. Simply better engagement, right in their inbox.
Always on-label, on-point responses.
Every response is grounded in MLR-approved content, ensuring hallucination-free and compliant engagement. Users can respond to emails with accurate, MLR-approved answers, turning static outreach into real-time interaction.
Personalized at scale. Smarter with every send.
Ostro Email takes learning from user engagement and questions to the next level, offering real-time insights to your CRM, smarter follow-ups to users and richer data for brand teams. Veeva Ostro’s engagement engine evolves the email experience, guiding messages toward the next-best action.